Wednesday, 22 June 2011

Final reel

Often, ghost signs feature products we still use made by brands we've long forgotten such as Daren bread or Criterion matches. This particular piece of redundant advertising, by contrast, features a brand that's still around. It's even still outside its original business.

However, while a few years ago this film postbox was as convenient as it's colourful, there's an air of redundancy now. Alongside it are windows full of digital equipment, and not a box of 35mm in sight.

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